{"product_id":"mug-le-vrai-prix-du-litre","title":"The Real Price of a Litre Mug – Fuel Breakdown","description":"\u003cp\u003e\u003cstrong\u003eTwo euros a litre: where does the money actually go?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA jerrycan cut open like a cross-section, with the answer compartment by compartment: the State €1.10 — French fuel duty and VAT front and centre —, crude oil €0.54, distribution €0.20, refining €0.08, the station's own margin €0.08. Transport and storage at the bottom. It adds up exactly: two euros.\u003c\/p\u003e\u003cp\u003eThe perfect gift for the person who complains at the pump but with actual arguments: lorry drivers, tradespeople, sales reps who live behind the wheel, or the friend who always has a view on taxation. You read it while waiting for the coffee to cool, and you never look at the forecourt price board the same way again.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eDetailed colour infographic, printed across the full face\u003c\/li\u003e\u003cli\u003eBright red handle and interior, sharp contrast against white ceramic\u003c\/li\u003e\u003cli\u003eClassic 330 ml size, to give or to keep\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eBreakdown shown for illustration, based on a litre at two euros. Actual proportions vary with crude oil prices, the fuel type and the tax rules in force.\u003c\/em\u003e\u003c\/p\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e ceramic\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eCapacity:\u003c\/strong\u003e 330 ml\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 9.7 cm high, 8 cm in diameter\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003ePrinting:\u003c\/strong\u003e high-definition sublimation\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e dishwasher safe; a gentle wash keeps the artwork vivid for longer\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eUse:\u003c\/strong\u003e hot and cold drinks\u003c\/li\u003e\u003c\/ul\u003e\u003ch3\u003ePersonalisation\u003c\/h3\u003e\u003cp\u003eWould you rather have a mug with your own design? Click \u003ca href=\"\/en\/pages\/contact\"\u003eContact\u003c\/a\u003e and upload your artwork through our form (ideally in high definition, HD or 4K, for the best result) — we will get back to you to finalise your custom creation.\u003c\/p\u003e\u003ch3\u003eShipping\u003c\/h3\u003e\u003cp\u003ePreparation takes 1 to 3 business days, followed by delivery to a \u003cstrong\u003eMondial Relay pickup point\u003c\/strong\u003e: 2 to 4 business days within mainland France (indicative total \u003cstrong\u003e3 to 7 business days\u003c\/strong\u003e, €5.50) or 7 to 14 business days for the rest of the European Union (indicative total \u003cstrong\u003e8 to 17 business days\u003c\/strong\u003e, €9.90). You choose your pickup point at checkout. Full details in our \u003ca href=\"\/en\/pages\/livraison\"\u003eshipping policy\u003c\/a\u003e.\u003c\/p\u003e\u003ch3\u003eFurther reading\u003c\/h3\u003e\u003cp\u003eHow these drawings come about, and where we draw the line: our article \u003ca href=\"\/en\/blogs\/actualites\/mugs-engages-objet-quotidien-prend-position\"\u003eOur statement mugs\u003c\/a\u003e tells the story.\u003c\/p\u003e","brand":"PMW Iconic Trends Wear","offers":[{"title":"Default Title","offer_id":48398114324669,"sku":"PMW-LITR","price":11.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/6752\/0189\/files\/Mug_Humour_Taxes_4d22d472-f329-43d2-8a29-50f961310e2c.png?v=1788777424","url":"https:\/\/pmwiconic.com\/en\/products\/mug-le-vrai-prix-du-litre","provider":"PMW Iconic Trends Wear","version":"1.0","type":"link"}